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Are we a fit in Hochkönig?

Check values, role and region in a few steps.

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The franchise partnership

Become a Franchise Partner in Hochkönig

Your own company. A shared system. Local responsibility.

As a we.rent franchise partner you run your own business for transparent, reliable, high-quality holiday-home management in your region. You stay independent – and work inside a proven system with a clear division of work, central support, and the values honesty, openness and responsibility.

Contact

+43 5 0538 3810partner@we.rent

The region

Hochkönig in Salzburg is a cluster of 5 municipalities – from Dienten am Hochkönig to Saalfelden am Steinernen Meer. Concrete work includes Dienten am Hochkönig, Leogang, Maria Alm am Steinernen Meer, Mühlbach am Hochkönig and Saalfelden am Steinernen Meer. The territory sits in alpine western Austria, with tourism-shaped local structures. Saalfelden am Steinernen Meer is an orientation point, not the whole contracted territory. As a we.rent franchise partner you develop this contracted territory locally: win and care for owners, sell, keep quality, lead a team and build a regional network. Head office provides the system, brand, training and digital tools – you carry local responsibility inside a shared system.

The local market

we.rent works with tourist holiday apartments and homes, not classic hotels. Holiday apartments and holiday homes are a substantial part of local lodging. Administratively the territory touches Sankt Johann im Pongau and Zell am See. With 5 municipalities, Hochkönig is a territorial working area rather than a single-place product. Winter and summer use are both relevant, which raises complexity for owners who let as a side activity. In places such as Dienten am Hochkönig, Leogang, Maria Alm am Steinernen Meer and Mühlbach am Hochkönig, multi-channel distribution, pricing, guest communication, cleaning and maintenance add load. Owners who want to let but lack time or local organisation need professional management on the ground. That complexity is why Hochkönig in Salzburg needs local entrepreneurship backed by a central we.rent system.

Your role in the region

Your role in Hochkönig: develop the contracted territory, win and care for owners, sell actively, lead employees and represent the we.rent brand locally. You can develop the territory from Saalfelden am Steinernen Meer without treating Saalfelden am Steinernen Meer as the whole franchise area. Head office supplies system development, marketing and sales instruments, training, IT, services and quality. You remain self-employed – with a shared system behind you.

What distinguishes this territory

  • Several municipalities, one territory

    Hochkönig covers 5 municipalities. The task is territory development, not a single place name.

  • Orientation via Saalfelden am Steinernen Meer

    Saalfelden am Steinernen Meer orients you; it does not replace the franchise territory.

  • Visible tourism structures

    Tourism associations are publicly visible in the area. They describe the local setting, not existing we.rent partnerships.

  • Year-round processes

    Winter and summer operations both matter. Owners need reliable processes, not peak-season presence only.

  • Local holiday-home stock

    The local lodging market includes holiday apartments and homes – we.rent’s core field.

Regional network

A strong regional network can include owners, municipalities, tourism associations, cleaning and maintenance partners, property managers, brokers, tax advisers and banks. In Hochkönig that network is built through your local work. Publicly visible organisations include Tourismusverband Hochkönig, Tourismusverband Leogang and Tourismusverband Saalfelden am Steinernen Meer. That describes the setting, not an existing we.rent collaboration.

Lukas on the partner model

What we offer

1. Franchise partner

You run your company in your own name and remain part of a network on equal footing. Head office develops the system; you take local responsibility – self-employed, never on your own.

  • Entrepreneurial independence
  • Partnership on equal footing
  • Strong network
  • Shared responsibility

What you bring

1. Entrepreneurial personality

You want to shape decisions and take responsibility. You bring drive, communication strength and a service mindset – and you are willing to work inside a shared system and keep learning.

  • Honesty, openness, responsibility
  • Willingness to perform
  • Communication strength
  • Service orientation
  • Willingness to work in a system

we.rent franchise regions

Choose the region where you want to become a self-employed partner.

  • Already with we.rent
  • Open for franchise partners
  • Available from 2027
  • Available from 2028
  • Available from 2029
  • Not currently available

How the partnership begins

First we get to know each other and check the fit – you, your territory and the we.rent system. The joint decision comes before launch. Then onboarding, training and ongoing support follow.

Partner Check

More than a holiday: become part of we.rent

For guests

Studios, apartments and chalets in Austria’s most beautiful holiday regions — with local hosts and a direct booking path.

Discover stays

For owners

Get more from your holiday home. We handle professional rental — you benefit from ongoing income.

Calculate revenue potential

For our team

Join a team that rethinks tourism. Bring your ideas and grow your strengths in a place where you feel at home.

Discover open roles

FAQ

What does a we.rent franchise partner do?

You run your own business for professional holiday-home management in your region: developing the territory, winning and caring for owners, selling and leading a team. Head office provides the system, brand and support.

What support do I receive?

Central support includes onboarding, office launch, we.web, services, marketing and sales, management support, IT, training and partner care. Internal procedures stay inside the partner platform.

Do I need industry experience?

Experience in tourism, rentals or as an entrepreneur is an advantage. Motivated career-changers can start if they are willing to learn and meet the formal requirements.

Do I remain self-employed?

Yes. You act in your own name and at your own risk. At the same time you belong to a shared system – self-employed, never on your own.

How does onboarding work?

After the joint decision come basic training in theory and practice, system access and support until your office launch. The detail belongs in the partner process, not on the website.

What is we.web?

we.web is the digital service and knowledge platform for processes, know-how, tools and collaboration. Its content is available only to partners and their teams.

What is expected of me locally?

Regional territory development, customer acquisition and care, sales, team leadership and your local network. Head office focuses on the system, training, marketing instruments, IT and quality.

How is the territory handled?

You work in a contractually defined territory with brand and territory protection. Head office decides awards. Internal protection rules are not published here.

What training is provided?

Structured basic training, ongoing development and digital training tools. Curricula stay inside the partner platform.

Which municipalities belong to the Hochkönig territory?

The contracted territory covers 5 municipalities, including Dienten am Hochkönig, Leogang, Maria Alm am Steinernen Meer, Mühlbach am Hochkönig and Saalfelden am Steinernen Meer. Saalfelden am Steinernen Meer is an orientation point, not automatically the whole area.

Why does local market knowledge matter here?

Owners, municipalities and service providers in Hochkönig work locally. Without a regional presence, acquisition, quality and networking stay abstract.

Can I build the territory from Saalfelden am Steinernen Meer?

Saalfelden am Steinernen Meer can be a practical starting point. The franchise territory remains Hochkönig with all associated municipalities.

How does we.rent support regional market development?

Head office provides the system, brand, training, IT and sales instruments. Developing Hochkönig stays your entrepreneurial task on the ground.